Are you looking to boost your company’s Instagram profile?
Looking to become an Instagram influencer? If so then we have some great tips for you on how to do just that. My good friend Marc Leder is an expert in this and I have watched him for many years as he has unlocked the power of many social media channels and helped people to achieve their goals.
Marc is someone who just understands how algorithms work and he is also a marketing expert. Through the use of his abilities he has helped many clients to grow their following, and here is how you can do it too.
Forget the Algorithm
Don’t get hung up on what Instagram ranks as shareable content, you should create every piece of content as though it is going to be seen by every single follower on your list. In doing this you can ensure that the content is of a very high quality and you can also keep yourself focused. As Marc always tells me, nobody can really predict what the algorithm will do, so there is no point in getting hung up on it.
Engage
You have to be engaging with both current followers and potential followers in order to grow your list. Remember that this is a community, the clue is in the title of ‘social’. Don’t expect people to come to your page, like it and follow it, if you are not prepared to give them something back in return.
Geo-Tagging
A super simple tip to increase followers is geotagging, which essentially marks a piece of content with a location. This will increase the chance of people in your locality following your page, which could see it get a significant bump in followers.
Quality and Quantity
Sometimes the debate comes down to quality over quantity but if you want to grow your list of followers then you need both. Your content should be beautiful and you should be delivering high value to your followers. Furthermore you need to be posting heavily and consistently. We have seen that high volumes of great content has worked for so many in the past and this is always the first thing that Marc talks about when he meets with a new client. It may be time consuming but if you want more followers, this is how you should go about it.
Niche
It can be tempting to wander away from your niche in order to bring in more followers but this rarely works as those who follow a certain niche are much more likely to show real loyalty. If you are a fashion influencer then don’t start talking about travel, unless it falls within your fashion niche. If you do this then your core base may lose interest, and you’ll be unlikely to get more followers from the travel niche.
With these tips Marc has transformed many clients’ fortunes on social media, and if you implement them then you can grow your followers with ease.