Many bloggers like to make their own videos featuring their own podcasts for posting on their blogs. Posting videos on a blog allow your audience to get to know you. If people know you, they are more likely to go to your social media page like Twitter and become your followers. They will also be happy to like your posts if you are friendly to your audience and frequently share free tips with them through videos. Video blogging offers a great way for you to show off your work but you must know how to do it correctly in order to be successful.
Get the Right Video Production Gear
The first step is to get a high-quality camera to ensure that you can film great content wherever you are. If you don’t have a video camera, you shouldn’t be disappointed as you can use your smartphone to record video. If you are travelling a lot to film the content, it will be best to purchase a small camera that is easy to hold and transport. If there is a lot of camera gear, you can get one or two persons to help you. It is important to know the default format your video is saved on the video camera as it will help you in the video conversion afterwards. Not all videos require a video camera. If you want to provide a tutorial on the screen, you should get a screen recorder to record it. A screen recorder is a worthwhile investment if you regularly make on-screen tutorials and walkthrough.
Have an Attractive Personality
The essential ingredient to success in video blogging is to have an attractive personality. When talking, try to include some humour otherwise people will find you boring. While being humorous can attract people to watch, you want to be careful with what you do or say in the video. You must remember that anyone can watch your video online so you should take care to avoid controversial topics. Every time, you release a new video, it should be on a unique subject.
Add Value to Your Video
Making an engaging video is not about being humorous and joking. You need to give your audience value if you want their attention. If you are providing a tutorial, you must ask yourself, if you have the right qualification to teach the subject. The key is to understand what your audience is looking for and meet their need in the video.
Edit the Video with a Video Editor
Most of the successful videos are edited before on a video editor. Therefore, you need to have some video editing skills before publishing the video. It is suggested that you use a software like Movavi Video Editor if you are a beginner that is learning how to edit a video. The software has all the tools you need to accomplish basic video editing tasks such as cutting clips, merge videos and editing audio files. As a beginner, you should avoid trying to make too many edits as it may destroy the video quality eventually.
Accentuate the Video with a Background Music
Sometimes, a video is not complete without background music. If you want to add background music, make sure it matches with the video content. You can use different background music as the video switch from one scene to another. Merging multiple audio tracks in the video is easy in the audio joiner software.
Ask for Comments in Your Video
At the end of the video, you can encourage the audience to post a comment. If your video gets lots of comments, the search engine will rank it on top of the search result. Whenever people post a comment, be sure to also post a reply. This can keep the conversation with your subscribers flowing and encourage other people to comment on your video too. If you do this right, your video will keep getting comments for years.