A slight flaw in my plan (audience aim)

[Piratejon]

So having started a blog on blogspot, I've recently moved it onto payed hosting using wordpress, myself and other authors contribute to the blog and originally I just started it off because it wouldn't cost anything.

My problem however is that my blog currently has no target audience - and no real section of life to discuss (the name doesn't really open up to many opportunities).

If I had to cut down the blog into sections it would be "funny pictures" and "videos" and I'm hoping to add another author to do posts on "film" and I will be doing larger posts on "self improvement".

These later 2 options will be what creates concentrated original content for the blog (currently we do create original posts - just in numerous genres). I want to ask what I should do however to create a target audience.

I can't add links atm, but google "piratepasta"

[Nathan]

It is hard to create an audience if you don't have a solid theme in mind. Perhaps it you made it a humor blog, with humorous takes on self improvement, funny pictures, and videos then it would have a common theme.

Really, that is the only way that I can think of at the moment to consolidate all those themes into one.

[Piratejon]

I was considering that PiratePasta could be turned into "plundering the spaghetti mind" and then focus mainly on self-improvement. I think I understand what you mean by "humorous takes on self improvement". I will certainly have to consider that although as a fact, I certainly need more solid articles, I have only one which is longer than 800 words.

Thanks for the idea - sounds like one way to go forward.

[Piratejon]

Well, so far I've decided to stop posting random images and videos. As fun as they are, I've realised that of the audience coming from facebook - in the future they will only be a small percentage of my viewing audience and if I keep posting up images - other people wont be interested.

[Nathan]

That could be true. Personally, I am trying an experiment to use a selection of different types of posts, some from different categories to interest everyone.

This can work as well. If the visitor doesn't like a post they will just skip it or not read it and read other posts that do interest them.

But text posts are almost always better than image or video posts for the simple reason that they are more likely to get search engine hits. Search engines won't pick up photos or videos as often as they will text articles.

Just something to keep in mind.