HoW iMPoRTaNt IS casing FOR SEO results?

[Bloggeries]

96 Valentines day 114 180 24,300,000 0.0099 VALENTINES DAY 60 95 18,700,000 0.00 100 valentines Day 21 33 25,000,000 0.00

I purchased wordtracker a while ago and I noticed this when searching. How important is the casing? I haven't thought about that for a while. If you have a better idea on this subject please share your thoughts.

FYI first number is searches daily; second is predicted daily; 3rd is competition

[jshaffstall]

As far as I've ever been able to tell, case is unimportant in search engine results. I'm surprised that Word Tracker is reporting them separately, so maybe there is a difference I'm not aware of.

If you find out more on this, let us know, I'd be very interested.

[kiviniar]

I have never observed casing to be a factor when I get backlinks for my sites.

If it was a factor then I guess everything had to be in lower casing

In the examples that you have given I cannot see any SERPs difference as I see all the three search queries having the same listing results

[Bloggeries]

Nor could I however when I saw the same terms listed with different caps in different places with different traffic scores I began to scratch my head.

I'll update if I find out and if anyone else knows / has an idea please share.