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Old March 25th, 2011, 12:37 PM
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Lightbulb 5 ways to build your audience you probably never thought about

  1. Turn your best/top article web-pages into a PDF, make sure it captures the links to the rest of your site (example the nav, other embedded links, your header) then upload the PDF to doc sharing sites like Scribd and Docstoc.
  2. Create a lense(s) on Squidoo around topics you talk about on your blog, or reference, and embed links to your site. make sure these are keyword heavy. In addition I also like to create "how-to" lenses, normally about web and blog marketing, where I know the people who will be using my lens own their own sites, so I add a simple blurb about "if you found this helpful please throw [my current site] a link, thank you and I appreciate it". Anyone who works on the web doing any kind of web marketing knows that a link is a great way to say thank you!!
  3. Pick a language other than your primary. I normally go after Spanish because it is the most prevalent, but if your subject matter ties in more closely with a specific nationalities interest, then choose it. Now use Google Translate to start translating your posts into that language. I typically create one category named for that language, in that language, example 'en espanol' on my blog and post all of them under that category. This keeps your primary readers from having to hassle with finding a language they don't speak to keep creeping up in there results while looking through your site. Also don't forget to set the post date back so it's never shown on your current, most recent, latest or whatever it's called listing so your core audience isn't bothered with it. But this will bring in a lot of organic search traffic in some cases for searches in that language, Google's AdSense will adjust for the language of the page and a LOT of people have English as a second language so they will read the other parts of your blog. Using this you increase your exposure, your audience, potential revenue and traffic.
  4. Ok this is a lot like putting number 1 and 3 together. Open word or another word processing application. Take a popular post and copy paste it into word. Now create a header CTA (Call To Action) like "Read more about 'this topic' at 'blog name'" and a different and unique footer CTA. hyperlink these to your blog. Now copy the title and main body, use Google Translate to turn it into however many different languages as you want. This becomes really easy as once you insert the content it is virtually one list choice and one button click to get the next language. Once translated copy paste the post in it's new language between the header and footer CTA. Now I normally will select one or two keyword phrases that I can recognize in the main body and hyperlink it to specific pages within my site. Once that is done and I simply turn the translated word doc into a PDF with my links to my site embedded inside it, then upload to Scribd, Docstoc and other doc storage like sites to drive their foreign traffic to your site. Two items of advice on this technique. When I first thought about this idea I refined it over the years, I normally concentrate on the European countries as most of them have very heavy English as a second language populations. Secondly I have found that leaving the header and footer CTA in English promotes those that have English as a second language to click through.
  5. Be a regular contributor to Wiki's, don't be that guy who messes stuff up and everyone hates because they have to go back and revert all your spam advertising. I mean if you find a wiki with a section using writer biographies, like Wikipedia does, well you are a writer are you not? you have lived so you have a biographies, are you getting what I am saying? Promote yourself in honest and helpful ways by showcasing what you do and who you are while communicating actual items of interest and do a little real work and help monitor the Wiki's for good while your there.
I hope these will help you and I apologize I couldn't use links to show you samples and point you to the services yet but I will try and come back to edit this once I can. Oh one last thing, always promote yourself when you can, do so tastefully and without being douche, and with that here's my blurb ~ If you found this helpful be a rock-star and throw me a bone by adding my current site www[.]life3Dblog[.]com to your blog-roll or even write me a little review on your blog, whether its a love or hate review doesn't matter, just be honest, is all I ask.
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