[techne1]

I started experimenting with Entrecard a couple of weeks ago, and have had mixed results. Before I started with E, I had a bounce rate of about 30-40%, with my daily traffic hovering around 100 (stumbles and diggs not withstanding). Once I started using Entrecard, my daily traffic jumped to around 2-300 unique visitors per day, which means that EC was bringing in between 100-200 new visitors on a daily basis. Unfortunately, my bounce rate jumped to 90% from Entrecard usage.

I don't think that the traffic that came directly from Entrecard is that good quality, in the sense of actually stopping to read something, but the advertising is a different question. Visitors who arrive by clicking one of my ads tend to stick around a bit longer than the 30 seconds the droppers do, and this I like. Pre E stats had my average visitor staying a little over a minute and a half each, some as long as 10 minutes! Helluva change to go from that to 30 seconds!

To me, the real value then, is in the advertising network, and the traffic I get from there.