Re: Usage of Blogging in Businesses - Article Discussion
It's important to be able to communicate with your customers. Also if something happens it WILL get into the blogosphere why not let people hear it from the horses mouth instead of some blogger who may or may not have a hidden agenda / axe to grind?
When having a business blog though it's important to talk about the product etc... If you make it too personal you could alienate people.
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