If you are addicted to hunting for the perfect pair of jeans, this is the site for you. Denimology, the science behind finding the perfect pair of jeans is found on its own domain in the UK and is dedicated to just that. Denimology is where you will get access to all of the up to date news and reviews of the best premium and vintage denim available online and on the high street. Denimology also caters to the celebrity conscious crowd, so if you are wondering what jeans your favorite celebs are wearing, you can find that out here. Check out Denimology’s latest bloggeries to see more: Carmen Electra in J. Brand Jeans, Privacy Wear – Clothing with a Conscience, Win a Pair of Terrance Sullivan Jeans, Heidi Klum in Miss Sixty Jeans, ShopBop Denim Guide – Getaway Looks, Mischa Barton in 18th Amendment Jeans, Selma Blair in Siwy Denim, Giselle Bundchen in Superfine Jeans, and YMI 2008 Ad Campaign.
The blog is well organized and this makes it somewhat easy to navigate. I will say that there is quite a bit more advertising on this blog than there seems to be of ‘blog meat’ and this makes the navigation a little distracting. The blog however contains 4 navigation systems – one left navigation bar, 2 right navigation bars, and a top navigation bar. In the top navigation bar you will find links to Home, Women’s Denim, Men’s Denim, Denim Sale, Rate My Denim, Newsletter, and Contact. The left navigation bar is left strictly to advertising, and the first right navigation bar contains more ads, Featured Sites, Categories Menu, Top Sellers, and links to all of your favorite denim brands. In the far right navigation bar there is again, more advertising, Supporters menu, and a very healthy looking blog roll.
I will give this blog a 3.7 for now, as the advertising is a little excessive and this affects both navigation and appearance marks. It’s not a big deal but it’s nice to have some sort of navigation in the first fold sidebars. I think they’d do just as well putting a smaller or even a link adsenes block in the top left with any type of navigation. The content is well done, and is very active so the blogger scores well for that. I also like the marketing points where each headline is containing good usage of keywords for the hungry search engines. Navigation is overall not too bad, but the blogger could make more use of her many navigation bars by adding more blog meat such as Recent Posts Menu, Recent Comments Menu, or even a Fave Brand of the Week menu or something. I love the concept of the blog and its definitely one the readership will enjoy, as well as the search engines, however, the blogger is too focused on monetization and this could be affecting what might be a healthy readership. Finally I searched too long for the search bar. If you want people to get familiar with your content you must make searching for older bloggeries an easy task.
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